What is a charity CRM and do I need one?
The Charitylog CRM (customer relationship management) system is essentially a database holding the information about your clients, your interactions with them and details of anyone else involved in the operation of the organisation.
However large or small your charity, you will need to have knowledge of who you are working with and what you have done, if only to make it simpler to communicate with clients and provide information to funders.
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